Privacy Policy

We collect information you provide directly — name, email, business details, and payment information when you create an account or use our services.

We also collect usage data automatically via cookies and similar technologies, including IP, device type, and feature interaction events for security and product analytics.

We use collected information to provide and improve payment processing services, verify your identity, comply with legal obligations, prevent fraud, and communicate with you about your account and our services.

We share your information with payment processors and banking partners as necessary to process transactions.

We do not sell your personal information to third parties. We may share anonymized, aggregated data for analytics purposes.

We implement industry-standard security measures including encryption in transit and at rest, role-based access controls, audit logging, and regular reviews. All payment data is handled under a PCI-aware design.

We retain your information for as long as your account is active or as needed to provide services, comply with legal obligations, resolve disputes, and enforce agreements.

You have the right to access, correct, or delete your personal information. You may also request data portability or object to certain processing activities. Contact privacy@commerce.appliedpracticalthinking.com to exercise these rights.

For questions about this privacy policy, contact privacy@commerce.appliedpracticalthinking.com.